The first part of the lecture will give an overview on tourism and its impact on economical, social and cultural development. If tourism development is managed properly, it can be a driver for culture promotion and nature protection, thus achieving long-term sustainability. Tourism can stimulate employment (especially in endangered groups of undereducated, youth with lack of experience and women), promote local activity through arts and crafts, hold back the assimilation process with minority communities, bring a sense of local pride and generate revenues. It also helps nature protection, as cultural heritage sites are often closely connected with natural heritage areas. Tourists and daily visitors must be aware of their impact and keep in mind that their activities are responsible, and support social and economic development of the tourism destination. However, if not planned or managed effectively, tourism can be socially, culturally and economically disruptive, harming hereby fragile environments and local communities. The second part of the lecture will address more specific topic of managing tourism development through promotion of cultural tourism. Cultural tourism is growing at an unprecedented rate and now accounts for around 40% of global tourism. All tourism stakeholders share responsibility for conservation of cultural and natural heritage and for sustainable development through appropriate tourism management. Tourism cultural routes will be presented as one of the management models.